Facebook Marketing: What You Need to Know

By Staci Rae

Ask your friends and colleagues and chances are good you'll find out that the majority of them are "on Facebook." The fact that Facebook has become virtually a part of our collective consciousness should be a light bulb moment for business owners everywhere. Since so many people are on Facebook every day, why not use that as a place to market your business? Facebook marketing can be an extremely effective way to promote your product or service.

Think about this: Facebook is used more than any other social networking site, and twenty percent of your Facebook fans will return to your page repeatedly, statistics show. That is a great opportunity for you to market your business to a wide audience in a short period of time.

Facebook marketing isn't difficult - once you know what you're doing. The better you become at promoting your Facebook page to your fans, the better the chances you'll be able to widen your circile and market to even more people than you could have ever imagined.

Play on the fact that humans like to get something for nothing. Or, more specifically, they like to feel that they are getting something a little extra-special. Offer your Facebook fans a little something (like a coupon or a prize) for becoming a fan of your page. Because their choice to join your page will be broadcast on their Facebook pages, it's a great way to get word of mouth advertising!

Take advantage of the fact that your fans can leave feedback for you. Take the time to read their comments, but remember to go one step further and respond to them. Take action to address your fans' concerns and thank them for their accolades. You will be rewarded for your interactions by happier fans. Happier fans are fans willing to spend money!

Opportunities abound with Facebook marketing. Don't rest on your laurels, even when you start to see your fan base growing. Give your fans something to talk about and respond to what they are saying. Keep people talking about your business and you'll continue to stay top-of-mind with them. That's key to a successful business.

Here's the good news: Facebook offers several ways for you to market your page. These include sending messages, posting videos, and even distributing links to your page. Take good advantage of these tools and you'll stay in all-important contact with your fans. By staying in contact with your fans you'll keep their interest. Lose your fans' interest and you'll lose business.

One of the best ways to get the Facebook fans you'll need for a successful Facebook marketing campaign is through sites like web promoter uSocial.net. Check out their site and you'll get on the right track toward a successful Facebook marketing campaign! - 32606

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